CTO & LeadershipJérémy Marquer

7 Fatal Mistakes New CTOs Make (and How to Avoid Them)

Classic pitfalls for new CTOs: over-engineering, bad hires, technical debt. Real-world lessons and actionable solutions for 2025.

7 Fatal Mistakes New CTOs Make (and How to Avoid Them)
#CTO#Leadership#Mistakes#Management#Tech Lead

7 Fatal Mistakes New CTOs Make (and How to Avoid Them)

75% of new CTOs make these mistakes in their first 6 months. Average cost: €50K and 6 months lost. Here’s how to avoid them.

Mistake #1: Over-Engineering the MVP

The Symptom

Classic scenario:

  • CTO: "Let’s build a microservices architecture with Kubernetes."
  • Startup: 0 clients, 2 devs, €100K budget

Red flags:

  • ❌ Complex stack for a simple problem
  • ❌ Initial setup >2 weeks
  • ❌ Features take 3x longer than planned
  • ❌ New feature = touch 5 services

Real Example

HealthTech startup (2023):

  • Decision: Microservices architecture for the MVP
  • Stack: Kubernetes + 8 microservices + RabbitMQ + Redis
  • Setup time: 6 weeks
  • Time-to-market: 5 months for a basic MVP
  • Result: Too slow vs competitors, lost clients

Correction:

  • Pivot: Next.js monolith + Postgres
  • Setup time: 3 days
  • Time-to-market: 3 weeks for v2
  • Result: 10 clients signed in 2 months

The Right Approach

Start simple, scale later:

MVP (0-10 clients)
├─ Next.js monolith
├─ Postgres (Supabase)
└─ Deploy: Vercel
└─ Setup: 2-3 days

Scale v1 (10-100 clients)
├─ Modular monolith
├─ Redis cache
├─ Background jobs
└─ Setup: 2 weeks

Scale v2 (100-1000 clients)
├─ Microservices (if needed)
├─ Kubernetes
├─ Multi-region
└─ Migration: 2-3 months

Golden rule: The best architecture is the one that ships fastest

Anti-Over-Engineering Checklist

Before choosing a stack, ask yourself:

  • Needed now? (vs in 6-12 months)
  • Setup <1 week?
  • Whole team understands? (not just you)
  • Simpler alternative exists?
  • Measurable gain? (vs cost)

If 2+ answers are "No" → Too complex

Mistake #2: Ignoring Technical Debt

The Symptom

Classic scenario:

  • Months 1-3: Fast delivery (1 feature/week)
  • Months 4-6: Slowdown (1 feature/2 weeks)
  • Months 7+: Paralysis (more bugs than new features)

Causes:

  • No tests
  • Duplicated code everywhere
  • No refactoring
  • Hotfixes on hotfixes

Technical Debt: Cost Calculation

Formula:

Debt cost = (Current dev time - Optimal time) × Dev cost/day × Days/year

Example:
- Feature takes 5 days vs 2 days optimal
- Surplus: 3 days
- Dev cost: €500/day
- 50 features/year

Cost = 3d × €500 × 50 = €75K/year

Real Example

SaaS Marketplace (2022):

  • Year 1: 0 tests, feature rush
  • Year 2: 40% of time = bug fixes
  • Estimated cost: €120K technical debt
  • Solution: 3 months full refactor (€90K)
  • ROI: €120K saved/year

The Right Approach

80/20 Rule:

  • 80% time: Features
  • 20% time: Technical debt (refactoring, tests, docs)

Every week:

  • 1 day refactoring (Friday)
  • Systematic code review
  • Tests for critical code
  • Updated documentation

Every quarter:

  • Technical debt audit (1 week)
  • Refactoring sprint if debt >30%

Measuring Technical Debt

Indicators:

MetricGreenOrangeRed
Test coverage>80%60-80%<60%
Code duplication<5%5-10%>10%
Cyclomatic complexity<1010-20>20
Bugs/feature ratio<0.20.2-0.5>0.5

Tool: SonarQube (free, open-source)

# Install
npm install -g sonarqube-scanner

# Run analysis
sonar-scanner \
  -Dsonar.projectKey=my-project \
  -Dsonar.sources=src \
  -Dsonar.host.url=http://localhost:9000

Mistake #3: Hiring Too Fast (Wrong Profiles)

The Symptom

Classic scenario:

  • CTO: "I need 3 devs ASAP"
  • Hires 3 juniors in 2 weeks
  • 6 months later: 2 left, 1 unproductive

Cost:

  • Salaries: 3 × €40K = €120K
  • Onboarding time: 200h
  • Negative productivity (bugs, refactoring)

Classic Hiring Mistakes

A. Hiring Too Early

Case:

  • 0 paying clients
  • Hires senior dev €60K/year
  • 6 months later: pivot, dev leaves (mismatch)

Better approach: Freelance until PMF

B. Hiring "Mini-me" (clones)

Problem:

  • Backend CTO only hires backend
  • Result: Unbalanced team

Better approach: Hire complementary skills

C. Prioritizing Degree > Skills

Example:

  • Candidate A: Top school, no side projects, average code
  • Candidate B: Self-taught, 10 GitHub projects, excellent code
  • ❌ Hired A (prestige) → unproductive
  • ✅ Should have hired B

The Right Approach

3-Phase Process:

Phase 1: Define the Need (2 days)

Questions:

  • What exact profile? (senior fullstack, junior frontend, etc.)
  • Why now? (vs in 3 months)
  • Realistic budget? (market rate, not fantasy)
  • Who will onboard? (if no one = don’t hire)

Phase 2: Rigorous HR Process (6 weeks)

Steps:

  1. Paid technical test (€200)
  2. Culture fit interview (30min)
  3. Deep-dive tech interview (1h)
  4. 1-week paid trial (optional)
  5. Decision

Red flags:

  • ❌ Asks no questions
  • ❌ Never built a side project
  • ❌ Only talks tech, not product
  • ❌ Negative about previous employer

Phase 3: Structured Onboarding (30 days)

Checklist:

  • Day 1: Full setup
  • Week 1: Read docs + fix bugs
  • Weeks 2-3: First complete feature
  • Day 30: 1-on-1 review

Budget: 10h/week from CTO

Ideal Team Ratio (Early Startup)

0-€10K MRR:

  • 1 senior fullstack dev (founder or freelance)

€10-50K MRR:

  • 1 fullstack lead (FTE)
  • 1 junior fullstack dev (FTE)

€50-100K MRR:

  • 1 CTO/Lead
  • 2 fullstack devs
  • 1 specialist (mobile/data/devops)

Mistake #4: Ignoring Security

The Symptom

Classic scenario:

  • "We’ll handle security later"
  • 6 months later: Data breach, lost clients

Average data breach cost: €150K (IBM 2024 study)

Common Vulnerabilities

1. Hardcoded Secrets

❌ Bad:

// config.ts
const STRIPE_KEY = "sk_live_abc123...";  // In plain text in Git

✅ Good:

// config.ts
const STRIPE_KEY = process.env.STRIPE_SECRET_KEY;

// .env (git ignored)
STRIPE_SECRET_KEY=sk_live_abc123...

Tool: GitGuardian (automatic scanning)

2. SQL Injection

❌ Bad:

const user = await db.query(
  `SELECT * FROM users WHERE email = '${email}'`
);

✅ Good:

const user = await db.query(
  'SELECT * FROM users WHERE email = $1',
  [email]
);

Tool: Prisma (ORM with prepared statements)

3. No Auth/Authz

❌ Bad:

// API accessible without login
app.get('/api/users/:id', async (req, res) => {
  const user = await getUser(req.params.id);
  res.json(user);
});

✅ Good:

// Auth middleware
app.get('/api/users/:id', 
  requireAuth,
  requireOwner,
  async (req, res) => {
    const user = await getUser(req.params.id);
    res.json(user);
  }
);

Minimum Security Checklist

Authentication:

  • HTTPS everywhere (force redirect)
  • Passwords hashed (bcrypt, argon2)
  • 2FA available
  • Session timeout <7 days
  • Rate limiting (100 req/min/IP)

Authorization:

  • RBAC (Role-Based Access Control)
  • Ownership checks (user can’t see other users’ data)
  • Separate admin panel

Data:

  • Encryption at rest (database)
  • Encryption in transit (TLS 1.3)
  • Daily encrypted backups
  • GDPR compliant (right to be forgotten)

Code:

  • Dependabot (GitHub, auto updates)
  • OWASP Top 10 covered
  • Secrets scanner (GitGuardian)
  • Annual pentest (if >€100K MRR)

Security budget: €0-500/month

Mistake #5: No Monitoring/Alerting

The Symptom

Classic scenario:

  • Client: "Your site’s been down for 2h"
  • CTO: "Really? I had no idea"

Cost: Client churn, reputation

What to Monitor

Layer 1: Uptime (5min setup)

  • Tool: UptimeRobot (free)
  • Alert: SMS if down >1min

Layer 2: Errors (30min setup)

  • Tool: Sentry (€0-26/month)
  • Alert: Slack if error rate >5%

Layer 3: Performance (1h setup)

  • Tool: Vercel Analytics (free)
  • Alert: Email if p95 >2s

Layer 4: Business metrics (2h setup)

  • Tool: PostHog (€0-50/month)
  • Alert: Slack if signups drop >20%

Complete Monitoring Setup

1. Uptime monitoring:

# uptimerobot.com
- URL: https://app.com
- Check interval: 5min
- Alert: SMS to +33...

2. Error tracking:

// sentry.config.ts
Sentry.init({
  dsn: process.env.SENTRY_DSN,
  beforeSend(event) {
    // Alert Slack if critical error
    if (event.level === 'error') {
      fetch(process.env.SLACK_WEBHOOK, {
        method: 'POST',
        body: JSON.stringify({
          text: `🚨 Error: ${event.message}`
        })
      });
    }
    return event;
  }
});

3. Database monitoring:

-- Postgres: slow query log
ALTER SYSTEM SET log_min_duration_statement = 1000; -- 1s
SELECT pg_reload_conf();

4. Slack alerts automation:

// lib/slack.ts
export async function alertSlack(message: string) {
  await fetch(process.env.SLACK_WEBHOOK_URL!, {
    method: 'POST',
    headers: { 'Content-Type': 'application/json' },
    body: JSON.stringify({
      text: message,
      channel: '#alerts'
    })
  });
}

// Usage
if (errorRate > 0.05) {
  await alertSlack('🚨 Error rate >5%');
}

Monitoring budget: €0-100/month

Mistake #6: Poor Communication with the Business

The Symptom

Classic scenario:

  • CEO: "We’re launching feature X tomorrow"
  • CTO: "What? We need at least 2 weeks"
  • Result: Tension, impossible deadlines

Communication Problems

A. Technical Jargon

❌ Bad:

  • CTO: "We have an N+1 queries problem, need to refactor the ORM and add lazy loading"
  • CEO: "... ok?"

✅ Good:

  • CTO: "The app is slow. I can make it 5x faster in 3 days. Should we do that now or after feature X?"

B. No Visibility on Tech Roadmap

❌ Bad:

  • CEO discovers CTO spent 2 weeks on "refactoring"
  • "Why no features?"

✅ Good:

  • Shared roadmap (Notion, Linear)
  • Visible: features + tech debt
  • 80/20 ratio validated with CEO

The Right Approach

Weekly CEO-CTO sync (30min):

Agenda:

  1. Weekly review (10min)

    • Features shipped
    • Critical bugs
    • Blockers
  2. Next week’s plan (10min)

    • Priorities
    • Realistic deadlines
    • Risks
  3. Strategic topics (10min)

    • Hiring
    • Scaling
    • Fundraising (due diligence)

Output: Shared Notion doc

Monthly review (1h):

  • Tech metrics (uptime, performance, bugs)
  • Tech budget (vs forecast)
  • Q+1 roadmap

Quarterly planning (half-day):

  • Tech OKRs
  • Budget
  • Hiring

Translate Tech to Business

Framework:

TechBusiness
"Refactoring""Accelerate feature dev by 30%"
"Automated tests""Reduce bugs by 50%"
"Cloud migration""Cut infra costs by 40%"
"Monitoring""Avoid downtime = less churn"

Always talk ROI, not tech

Mistake #7: Lack of Focus (Too Scattered)

The Symptom

Classic scenario:

  • CTO codes 20% of the time
  • Rest: meetings, hiring, support, admin, research

Result:

  • Dev productivity = 0
  • Burnout
  • Team blocked

CTO Time Audit

Typical early-stage CTO week:

ActivityHours%
Coding20h50%
Meetings (1-on-1, sync)8h20%
Hiring (if ongoing)6h15%
Tech watch3h7.5%
Admin (email, Slack)3h7.5%
TOTAL40h100%

If coding <40% → You’re not a CTO, you’re a manager

The Right Approach

Phase 1 (€0-10K MRR):

  • CTO = IC (Individual Contributor)
  • 80% coding, 20% management

Phase 2 (€10-50K MRR):

  • CTO = Tech Lead
  • 60% coding, 40% management (1-on-1, roadmap)

Phase 3 (€50K+ MRR):

  • CTO = Manager
  • 40% coding (architecture, code review)
  • 60% management (team, strategy)

Protect your coding time:

Techniques:

  • Deep work blocks: 9am-12pm, no meetings
  • No meeting days: Wednesday = 100% coding
  • Async first: Slack, not calls
  • Delegate admin: Office manager

Tools:

  • Calendly: Limit meeting slots
  • Clockwise: Auto-schedule deep work
  • Slack Do Not Disturb: 9am-12pm

When to Hire a CTO if You’re the Tech Founder?

Signals:

  • ✅ You spend <20% of your time coding
  • ✅ Tech team >5 people
  • ✅ MRR >€100K
  • ✅ You hate managing

Budget: €80-120K/year + 2-5% equity

Conclusion

The 7 Fatal Mistakes:

  1. ❌ Over-engineering the MVP → Cost: 6 months + €50K
  2. ❌ Ignoring technical debt → Cost: €75K/year
  3. ❌ Bad hires → Cost: €120K + 6 months
  4. ❌ Ignoring security → Cost: €150K (breach)
  5. ❌ No monitoring → Cost: Client churn
  6. ❌ Poor communication → Cost: Team tension
  7. ❌ Lack of focus → Cost: Burnout + zero productivity

Total cost if all mistakes: €500K+ and startup failure

CTO Audit: Are you making these mistakes? I’ll help you fix them.


About: Jérémy Marquer has been CTO twice and coached 30+ CTOs. He’s made (and fixed) all these mistakes himself.

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