MVP in 15 Days: The Complete Guide for Fast-Moving Startups
Learn how to launch your MVP in 15 days with a proven methodology. Modern stack, agile development, and rapid production deployment.
MVP in 15 Days: The Complete Guide for Fast-Moving Startups
Do you have a startup idea and want to validate your market quickly? The 15-day MVP (Minimum Viable Product) is the solution. Here’s my proven methodology from 20+ projects.
Why 15 Days?
The 3 Advantages of a Short Sprint
- Rapid Validation: Test your idea before investing 6 months
- Controlled Budget: €5K-15K vs €50K+ for a full project
- Time-to-Market: Get ahead of your competitors
"A delivered MVP is better than a perfect product never launched."
The 3-Phase Methodology
Phase 1: Scoping (Day 1-3)
Goal: Define the minimum viable scope
Scoping Workshop (4h)
- Identify the 3 core features
- Define priority user stories
- Validate success criteria
Deliverables by Day 3
- ✅ Prioritized backlog
- ✅ Low-fi wireframes
- ✅ Validated technical architecture
Phase 2: Development (Day 4-12)
Recommended Stack:
- Frontend: Next.js 15 + React 19 + Tailwind CSS
- Backend: Next.js API Routes or Node.js
- Database: PostgreSQL (Supabase) or MongoDB
- Auth: NextAuth.js or Clerk
- Hosting: Vercel or Railway
3-Day Sprints
Sprint 1 (D4-D6): Setup + Auth + Landing
Sprint 2 (D7-D9): Feature 1 + Feature 2
Sprint 3 (D10-D12): Feature 3 + Polish
Daily Rituals
- 15min daily standup (9:30am)
- End-of-sprint demo
- Real-time adjustments
Phase 3: Deployment (Day 13-15)
Launch Checklist:
- User tests with 5 early adopters
- Fix blocking bugs
- Go live
- Monitoring and analytics in place
- SEO landing page
- Tracking scripts configured
What’s INCLUDED in the MVP
✅ Essential Features
- Authentication: Login/signup with email or OAuth
- User Dashboard: Personalized overview
- Core Feature 1: The feature delivering 80% of the value
- Core Feature 2: The differentiator vs competitors
- Core Feature 3: The retention element
✅ Technical Aspects
- Mobile-first responsive design
- Optimized performance (Lighthouse 90+)
- Basic SEO (meta tags, sitemap)
- Analytics (Google Analytics or Plausible)
- Error monitoring (Sentry)
- SSL and basic security
What’s EXCLUDED from the MVP
❌ For v2
- Multi-language (unless core business)
- Advanced personalization
- Push notifications
- Complex integrations
- Full admin dashboard
- Data export
- Public API
- Full automated tests
Budget & Resources
Price Range
| Profile | Rate | 15-Day Budget |
|---|---|---|
| Junior Freelancer | €300-400/day | €4.5K-6K |
| Senior Freelancer | €500-700/day | €7.5K-10.5K |
| CTO Freelancer | €800-1200/day | €12K-18K |
My positioning: €890/day = €13.5K for a complete MVP with:
- Scoping + wireframes
- Fullstack development
- Deployment + training
- 1 month post-launch support
Savings vs Agency
An agency will charge €30K-50K for the same result with:
- More process/bureaucracy
- Slower response times
- Less flexibility
Example MVPs Delivered in 15 Days
Case #1: B2B SaaS Marketplace
Challenge: Connect freelancers and companies
Stack: Next.js + Supabase + Stripe
Features:
- Freelancer/company profiles
- Skills-based matching
- Integrated payments
Result: 150 signups in 2 weeks, 12 transactions
Case #2: AI Project Management Tool
Challenge: Generate roadmaps with AI
Stack: Next.js + OpenAI API + PostgreSQL
Features:
- Project brief import
- AI-generated roadmap
- PDF export
Result: €500 MRR after 1 month
Case #3: Healthcare Booking App
Challenge: Booking for practitioners
Stack: Next.js + MongoDB + Cal.com API
Features:
- Practitioner calendar
- Patient booking
- Email reminders
Result: 50 practitioners onboarded, 2K appointments/month
Mistakes to Avoid
🚫 Scope Creep
Symptom: "What if we also add..."
Consequence: 15 days → 2 months
Solution: List v2 features from the start
🚫 Technical Perfectionism
Symptom: "We need to refactor first..."
Consequence: Missed deadline
Solution: "Good enough" for MVP, clean up in v2
🚫 Overworked Design
Symptom: 50 landing page iterations
Consequence: Feature delays
Solution: Premium template + light adjustments
🚫 No User Testing
Symptom: "We’ll see at launch"
Consequence: Broken UX, high bounce rate
Solution: 5 user tests by Day 13
After the MVP: Growth
Weeks 1-4 Post-Launch
Goals:
- Collect feedback from 50 users
- Track metrics (signups, conversions, retention)
- Fix critical bugs
Months 2-3: Iteration
v2 Roadmap:
- Top 3 requested features
- UX optimizations based on analytics
- Third-party integrations if relevant
Months 4-6: Scaling
Focus:
- Performance and stability
- Process automation
- Prepare for fundraising if applicable
Ready to Launch Your MVP?
Pre-Launch Checklist
- Clearly defined problem
- 3 core features identified
- Budget validated
- 15 days available for follow-up
- 5 early adopters ready to test
My Commitments
✅ Delivery: Functional MVP in 15 calendar days
✅ Quality: Clean, documented, maintainable code
✅ Support: 1 month included post-launch
✅ Training: Handover for your future team
✅ Transparency: Weekly demos, Git access
Conclusion
The 15-day MVP is not a myth—it’s a proven methodology. The key: absolute focus on essentials, modern stack for speed, and experience to anticipate pitfalls.
Your idea deserves to be tested quickly. Don’t spend 6 months building something nobody wants.
Book a 30-minute call to discuss your project and see if the 15-day MVP format is right for you.
About the author: Jérémy Marquer is a freelance CTO specializing in rapid MVPs. He has delivered 20+ MVPs in under 3 weeks, 70% of which raised funds or reached profitability.
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